How to hide a string in binary code?

I’m sorry for long answer.

Your answers are absolutely correct, but the question was how to hide string and do it nicely.

I did it in such way:

#include "HideString.h"

DEFINE_HIDDEN_STRING(EncryptionKey, 0x7f, ('M')('y')(' ')('s')('t')('r')('o')('n')('g')(' ')('e')('n')('c')('r')('y')('p')('t')('i')('o')('n')(' ')('k')('e')('y'))
DEFINE_HIDDEN_STRING(EncryptionKey2, 0x27, ('T')('e')('s')('t'))

int main()
{
    std::cout << GetEncryptionKey() << std::endl;
    std::cout << GetEncryptionKey2() << std::endl;

    return 0;
}

HideString.h:

#include <boost/preprocessor/cat.hpp>
#include <boost/preprocessor/seq/for_each_i.hpp>
#include <boost/preprocessor/seq/enum.hpp>

#define CRYPT_MACRO(r, d, i, elem) ( elem ^ ( d - i ) )

#define DEFINE_HIDDEN_STRING(NAME, SEED, SEQ)\
static const char* BOOST_PP_CAT(Get, NAME)()\
{\
    static char data[] = {\
        BOOST_PP_SEQ_ENUM(BOOST_PP_SEQ_FOR_EACH_I(CRYPT_MACRO, SEED, SEQ)),\
        '\0'\
    };\
\
    static bool isEncrypted = true;\
    if ( isEncrypted )\
    {\
        for (unsigned i = 0; i < ( sizeof(data) / sizeof(data[0]) ) - 1; ++i)\
        {\
            data[i] = CRYPT_MACRO(_, SEED, i, data[i]);\
        }\
\
        isEncrypted = false;\
    }\
\
    return data;\
}

Most tricky line in HideString.h is:

BOOST_PP_SEQ_ENUM(BOOST_PP_SEQ_FOR_EACH_I(CRYPT_MACRO, SEED, SEQ))

Lets me explane the line. For code:

DEFINE_HIDDEN_STRING(EncryptionKey2, 0x27, ('T')('e')('s')('t'))

BOOST_PP_SEQ_FOR_EACH_I(CRYPT_MACRO, SEED, SEQ)

generate sequence:

( 'T'  ^ ( 0x27 - 0 ) ) ( 'e'  ^ ( 0x27 - 1 ) ) ( 's'  ^ ( 0x27 - 2 ) ) ( 't'  ^ ( 0x27 - 3 ) )

BOOST_PP_SEQ_ENUM(BOOST_PP_SEQ_FOR_EACH_I(CRYPT_MACRO, SEED, SEQ))

generate:

'T' ^ ( 0x27 - 0 ), 'e' ^ ( 0x27 - 1 ), 's' ^ ( 0x27 - 2 ), 't' ^ ( 0x27 - 3 )

and finally,

DEFINE_HIDDEN_STRING(EncryptionKey2, 0x27, ('T')('e')('s')('t'))

generate:

static const char* GetEncryptionKey2()
{
    static char data[] = {
        'T' ^ ( 0x27 - 0 ), 'e' ^ ( 0x27 - 1 ), 's' ^ ( 0x27 - 2 ), 't' ^ ( 0x27 - 3 ),
        '\0'
    };
    static bool isEncrypted = true;
    if ( isEncrypted )
    {
        for (unsigned i = 0; i < ( sizeof(data) / sizeof(data[0]) ) - 1; ++i)
        {
            data[i] = ( data[i] ^ ( 0x27 - i ) );
        }
        isEncrypted = false;
    }
    return data;
}

data for “My strong encryption key” looks like:

0x00B0200C  32 07 5d 0f 0f 08 16 16 10 56 10 1a 10 00 08  2.]......V.....
0x00B0201B  00 1b 07 02 02 4b 01 0c 11 00 00 00 00 00 00  .....K.........

Thank you very much for your answers!